Today I’d like to talk about one of the biggest mistakes I see SaaS companies making. SaaS companies have large lists of trial users, and this also goes for companies that are doing demos on a regular basis. One of the biggest holes in most SaaS companies’ growth plans is not having a consistent follow-up […]

Inject 2 Heaping Doses of THIS Into Your Cold Outreach

I’m going to continue with our process of getting new leads and clients through cold outreach. I’ve already talked a little bit about identifying your perfect prospects, creating your NED, which is your “New Exciting and Different” offer. Today I want to talk about the one thing that you can inject into your outbound messaging […]

4 Step Formula to Writing Killer Onboarding Emails

4 step formula to writing killer onboarding emails

The process of writing good onboarding emails starts waaay before booting up Google Docs and typing out an email. There’s a simple 4 step formula I use to create an onboarding sequence that converts. If you follow it, you’ll have an onboarding journey 100x better than most SaaS companies out there. 1. Create Buckets of […]

Part 2: How to hack your SaaS and add an extra $3k, $10k or $20k to your MRR

In Part 1 of this cool little hack (if you haven’t checked that out yet, you can read it here) I talked a little about the “customer garden” – each of your customers are in different “stages” of their customer lifecycle, and all have different “pain symptoms.” Emailing your users on a regular basis and […]

Part 1: How To Hack Your SaaS And Add An Extra $3k, $10k, $20k In Monthly Recurring Revenue To Your Biz…

If you have a list of users that aren’t paying users, chances are you are sitting on an untapped source of income that could add between $3k-$20k to your MRR (depending on your average customer value). There are three areas where this hack works splendidly: – Free Trial users that signed up for a free […]

The Feedback Request Email Hack – How To Get Your Users to Respond To Your Requests for Feedback

saas email strategies

One of the BIGGEST challenges I see SaaS companies run into on a regular basis is not getting responses to their emails asking for feedback or thoughts on their SaaS.  The only way to really understand your customer is to talk to them. The problem is, most customers won’t respond to your email because your offer isn’t […]