Demo Conversion ROI Calculator

Demo Conversion ROI Calculator

See exactly how much revenue you're leaving on the table with your current demo process and what improved conversion rates could mean for your bottom line.

1 Current Business Metrics
2 Current Demo Metrics
3 Follow-up Process

Key Insight:

Research shows that 80% of sales require 5+ follow-ups, but 44% of salespeople give up after just one rejection.

4 Demo Optimization Potential
15%

Based on industry data, SaaS companies typically see a 15-30% improvement in demo conversion rates after implementing structured demo processes with proper qualification and follow-up.

5 Your Results
Current Monthly Conversions
4.5
Current Monthly MRR Added
$2,250
Potential Monthly Conversions
9.0
Potential Monthly MRR Added
$4,500
Revenue Impact (12-Month Projection)
Metric Current Process Optimized Process Difference
Annual New MRR $27,000 $54,000 +$27,000
Annual Revenue Added (Year 1) $148,500 $297,000 +$148,500
Customer Acquisition Cost (Time) $275 $137.50 -50%
Follow-up Impact Analysis
Metric Current Process Optimized Process Difference
Follow-up Consistency One follow-up Systematic 5-touch sequence +400% touchpoints
Opportunities Lost to Poor Follow-up 7.5 per month 0.5 per month -93% loss
Revenue Lost to Poor Follow-up $3,750/mo $250/mo -$3,500/mo
Time Investment Analysis
Metric Current Process Optimized Process Time Saved
Monthly Hours Spent on Demos 55 27.5 27.5 hrs
Annual Hours Saved - - 330 hrs
Annual Value of Time Saved - - $49,500
Monthly Conversion Comparison
Cumulative Revenue (12 Months)

Your Potential Annual Impact

💰
+$148,500
Additional Annual Revenue
📈
+54
Additional Demos Per Year
⏱️
330 hours
Time Saved (41 workdays)

The numbers don't lie. You're potentially leaving $197,500 on the table annually when combining missed revenue and wasted time.

This calculator provides estimates based on the inputs provided. Actual results may vary. To get a personalized analysis of your demo process, book a Demo Diagnostic session.